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Premiere is a bi-annual trade fair showcasing a carefully selected collection of local and international brands offering exclusive higher end fashion.
Working with only the established brand mark, we were engaged by Australian Exhibitions and Conferences to design and style guide the bi-annual visual identity for Premiere 2012, with seasonal fashion styles and colours as inspiration.
This visual identity was designed as part of a larger visual identity project for Australian Exhibitions and Conferences, and also includes: