With a key objective of increasing awareness for their coffee segment, Chocolateria San Churro approached us with a desire to create a new take on what is expected of the Fairtrade and organic product market.

With this in mind, we set about creating a product with a dry twist. Something with a strong visual impact that would communicate in a way that resonates with their existing customer base and also attracts a larger target audience currently unaware of the product offering.

Launched early 2011, Sacred Blend is a serious coffee with a pure heart. Tastes pretty damn amazing as well.