Shop Ethical

Informed shopping

Client: Outware Mobile for Shop Ethical What we did: Digital

“This app is all about helping you shop with a clear conscience. It lets you see past a product’s fancy packaging to the environmental and social record of the company behind it, with details on any alleged transgressions such as child labour, animal testing and price fixing.”

Sydney Morning Herald

 

The most popular digital guide to ethical shopping in Australia, Shop Ethical! has been completely redesigned to provide consumers with the quickest and easiest way to make ethical purchasing decisions.

Based on assessments gathered from over 25 sources including Greenpeace, Choose Cruelty Free, Corporate Monitor, Reputex, Responsible Shopper, and Friends of the Earth, the Shop Ethical! App allows user to support brands that behave in an ethical way, and avoid those that don’t. Simple!

Available in the App Store

Developers

Outware Mobile

Recognition

  • iTunes Rewind Feature
  • iTunes What’s Hot and New & Noteworthy
  • Covered by The Age, Sydney Morning Herald
  • Featured in Macworld & Lifehacker
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