We thought it was high time we stopped talking and asked the question: what are you losing sleep over? It’s your turn to take the mic.
A large chunk of our tertiary education providers seem stuck in brand messaging no man’s land. It’s time we start exploring new territories and alternative approaches in order to differentiate our tertiary education brands in the minds of prospective students.
I just finished reading another innovation article with the secrets of ‘How to Innovate’. Once again, held up as the holy grail of innovation are the unicorns, and the pantheon of tech demigods — Jobs, Gates, Musk et al. How can I, a mere mortal, innovate when I couldn’t code my way out of a paper bag, let alone land rockets in the Pacific?