Straight talking. Results driven.
The Tusk Group
Tusk had enjoyed rapid growth over its short history due to the strength of their unique service offerings and customer relations. Their start-up branding was not a true reflection of the high level and consistency of service the company offered.
Our brief was both simple and complex: to reflect the company motto ‘Straight talking, results driven’, while also communicating the depth of the consultancy’s service offerings through the company’s proprietary sales tool – the ‘Tusk Pie’. The result is a simple, bold, brand mark in a high contrast visual environment, portraying Tusk as the last word in their industry. Period.